AI Visibility
Does AI name you when buyers ask?
When someone asks an AI assistant, does it name you? See your score, with its range.
Fernvale Skincare · newest check
Sample data42%±9 points
Named in 42% of the answers to questions that name no brand.
- Rank
- #2 of 6
- Named first
- 18%
- Average place
- 2.3
- Sentiment
- 71
- Recommended
- 33%
↑ the band is the honest part
Rivals · Compare
See who AI names instead.
Every brand named in the answers, ranked, each with its own range. Only your real competitors are ranked with you. Tools and other kinds of company are set apart.
The question it answers
“When buyers ask about our category, who gets named?”
Who AI names most
Sample data- Rival A55% ±10
- Fernvale Skincare42% ±9
- Rival B31% ±8
- Rival C18% ±7
↑ ranges overlap? call it a tie
Breakdowns · Dig in
Find where you win and lose.
One overall number hides a lot. See every measure by topic, buying stage, intent, assistant and country, with the rival AI names most in each.
The question it answers
“On which topics does AI leave us out?”
Visibility by topic
Sample dataTopicStageIntentAssistantCountry
- Best brands58% ±14Named most here: Rival A
- Sensitive skin44% ±15Named most here: Rival B
- Vegan products39% ±16Named most here: Rival A
- Prices and value12% ±11Named most here: Rival C
↑ prices are the weak spot
Trends · Over time
Watch it change, like with like.
Run a check whenever you need one. Your score and your rivals’ sit on one chart, compared only on questions and assistants that every check in the line shared.
The question it answers
“Is it really moving, or is that just noise?”
Countries never share a line, and neither do two languages, because AI answers them differently.
Over time · same questions
Sample dataFernvale SkincareRival A
A move smaller than the range is not a win or a loss.
↑ same questions, fair comparison
Suggestions · What you’re missing
Track what you didn’t think of.
We point out brands AI keeps naming that you don’t track, and topics where it rarely names you. You choose what to add. Nothing is added or asked until you say so.
The question it answers
“What should we be tracking that we’re not?”
Suggested for you
Sample dataBrands you don’t track yet
Topics where AI rarely names you
- Sunscreen under make-up never namedSuggest 5 questions
- Routines for teenagers rarely namedSuggest 5 questions
↑ you stay in charge
Straight answers
A number you can trust is one that admits its limits.
Why a range?
AI answers differ from one moment to the next, so a single number would not be honest. Each score shows how far it could move by chance alone.
Only neutral questions count
Your score comes from questions that name no brand. Questions that name you or a rival are tracked too, and kept apart, so they can’t lift it.
Written without your sales pitch
The questions are written from what your company is and who buys from you, never from your own product names. A check flags any question that leans on your offer.
You can read every answer
Behind each number are the real answers. Open any question to see what each assistant said and which websites it cited.
Questions
What does the visibility score mean?
It is the share of answers that name your brand, across questions that name no brand. 42% means AI named you in about 42 of every 100 such answers, give or take the range shown beside it.
Which questions do you ask?
We read your website and write the questions your buyers would ask, for your category and in their language. You can add, change or remove any of them, write them from your keywords, or import your own list.
How often can I run a check?
Whenever you like, within your plan’s answers. Automatic scheduled checks are coming soon.
Can I see different countries?
Yes. Each country has its own questions, in its own language, and its own results.
Can you promise my score will go up?
No, and nobody honestly can. We measure where you stand, show what to fix, and show what changed after you fixed it.