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Notes on AI search.
Every Tuesday, one guide on how AI assistants choose which brands to name. Every Friday, a short note on what changed that week. Each post links the pages it relies on.
How toWhich AI bots should you let into your website? A checklistThree kinds of AI bot visit your website. Learn which to allow, which to block, why robots.txt alone is not enough, and a checklist you can finish this week.5 November 2026 · 4 min read
This weekWhat changed in AI search, 30 October to 5 November 2026Google plans a shared robots.txt control for AI training, and three new papers test how well tactics for being named by AI hold up. What it means and what to do5 November 2026 · 3 min read